Why You Should Price Your Home Realistically

TIME
Chances are that your home will sell at its fair market value. Pricing it realistically at the outset
simply increases the likelihood for a timely sale with less inconveniences and greater monetary
return.

COMPETITION
Buyers educate themselves by viewing many homes. They know what is a fair price. If your
home is not competitive in value with those they have seen, it will not sell. Buyers typically look
at homes within a $10,000 price range. If your home is not priced within the correct range, it
very likely will not be exposed to its potential or targeted buyers.

REPUTATION
Overpricing causes most homes to remain on the market too long. Buyers, aware of a long
exposure period, are often hesitant to make an offer because they fear “something is wrong” with
the house. Often homes that are on the market for a long time eventually sell for less than their
fair market value.

INCONVENIENCE
If overpricing keeps your home from selling promptly, you can end up owning two homes – the
one you’ve already purchased and the one you’re trying to sell. This can prove costly and
worrisome, as well as inconvenient.

EIGHTY PERCENT OF THE MARKETING OF YOUR HOME IS DONE THE NIGHT
WE DECIDE AT WHAT PRICE WE WILL LIST YOUR HOME.